Apple bulks up mobile push into enterprise

It has been a couple weeks since Apple unveiled iOS 7 to the world during the keynote address of this year's Worldwide Developers Conference. Since then, many have downloaded the beta and started to chime in with their opinions of the latest mobile operating system and the company rolling out new information.

Yesterday, Apple added a new page to their website that is specifically designed to promote the use of iOS 7 in the business world. It highlights features intended for enterprise use like Managed open in, Per app VPN, new MDM configurations and improved mail. 

"iOS 7 provides enhanced security, powerful new ways to configure and deploy devices at scale, and features to help businesses purchase, distribute, and manage apps with ease," the website reads. "Features including per app VPN, enterprise single sign on, App Store license management, and new mobile device management (MDM) configuration options are just some of the new capabilities in iOS 7 that provide more for organizations of all sizes."

This push into the enterprise market is nothing new for Apple, as reports show the family of iDevices dominate the business world. A recent report from Good Technology shows a clear preference for iOS gadgets. The iPhone 5, 4s, 4, iPad 3 and 2 rank one through five when it comes to overall activation in the final quarter of 2012.

It seems as though the enterprise has embraced Apple, and the feeling is mutual. Companies can take advantage of this by partnering with an IT consulting firm that specializes in Mac integration.